Evaluating Trade Areas Using Social Media Data with a Calibrated Huff Model
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چکیده
منابع مشابه
Evaluating Trade Areas Using Social Media Data with a Calibrated Huff Model
Delimitating trade areas is a major business concern. Today, mobile communication technologies make it possible to use social media data for this purpose. Few studies however, have focused on methods to extract suitable samples from social media data for trade area delimitation. In our case study, we divided Beijing into regular grid cells and extracted activity centers for each social media us...
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ژورنال
عنوان ژورنال: ISPRS International Journal of Geo-Information
سال: 2016
ISSN: 2220-9964
DOI: 10.3390/ijgi5070112